GLASSES GIFT

CLIENT_JINS

JINSの父の日キャンペーン「GLASSES GIFT」。これまで、なかなかギフトになりにくかったメガネだが、Reading Glass(老眼鏡)と図書カードをセットにして書籍型BOXに収納することで、読書好きのお父さんにぴったりな新しい父の日のギフトとなった。

JINS (Eyewear manufacturer & retailer) JINS’ Father’s Day promotion: “GLASSES GIFT”
Until now, glasses were not often considered for gifts. This promotion paired reading glasses with a bookstore gift certificate, packaged in a box designed to look like a book, making for a fresh new idea of the perfect Father’s Day gift for fathers who love to read.